When you own or run a business, people associate your face with your business. That’s why it so important that you have a high-quality, professional business portrait. Doing it yourself may not be your best option for your “First Impression”
Most people want know with whom they’re doing business. When you include a business portrait on your website, your business becomes more personal, making their first impress feel warmer and more human.
Because your biography or “about” page usually gets the most web traffic, it’s critical that it includes a business portrait. When people log on to your bio page, they want to connect a business with a face and not just read narrative about the person running the company. Furthermore, adding a headshot to a biography gives the page more professionalism, besides makes your business seem friendlier.
Branding is much more than just a catchy logo or tagline. It’s also an emotional tie that you make with your clients. Your face is your company brand. Business owners use marketing collateral to talk about pertinent information, regarding their merchandise and services. Your business portrait or headshot is a significant part of your marketing collateral. If you own your business, you are the branding